Pablo Bogado, hairdresser: "Drying frizzy hair with cold air helps to set the hairstyle and keep the surface more aligned, and in fine hair, it preserves the volume achieved during drying."

Posted on 30 September 2026

Showing off polished hair, with movement and extra shine is not always easy. This hairdressing effect requires care and knowing how to use certain styling tools well. This fall, fluffy and voluminous hair is the queen of any street style, whether in a bob or long version, and the best technique to achieve them is the famous brushing: curly brush and dryer.

Now, we understand that not everyone handles the dryer with the same skill as an expert hairdresser, but with some professional advice, the result can be quite good. Hairstylist Pablo Bogado, who spoke with the publication InStyle, explained that: “The real secret is not to apply more heat, but to know how to direct it and finish the drying correctly,” he points out.

Importance of cold air in your dryer

We could say that the cold air button on dryers is the great unknown. Few people use this function of the dryer, mainly because they are unaware of its main function, and it is more important than it seems. For the expert, cold air is essential when drying. “Always finish with a touch of cold air while you move the hair with your fingers. The cold helps to fix the shape achieved during drying, reduces residual heat and promotes a softer, shiny and more mobile appearance,” explains Bogado.

The cold air button is a key tool in hairdressing, so it should be used more at home to achieve better results. “When you're done, divide your entire hair into two parts. Roll each one into a large outward curl and apply cold air for a few seconds. Release your hair, shake it gently with your fingers and you'll get bouncy ends and that polished effect just out of the salon. And if you want an extra dose of shine, don't forget to use a good serum,” says the hairdresser.

Specifically, there are certain types of hair that especially benefit from cold drying. We are talking about fine hair, hair that has a tendency to frizz and also curly hair. “Cold air helps in all three cases, although the ideal is to use it as a final finish,” says Pablo.

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Hair that is prone to frizz will benefit greatly from using the cold air button, because the cold seals the hairstyle and the cuticles after having applied heat. The ideal way is as the expert explains: “It should be applied from the top down and with little power, because too strong a jet can raise the hair again,” he points out.

Fine hair will also greatly appreciate the use of cold air, especially because it avoids unnecessary damage that this type of hair cannot tolerate. “I recommend drying it first at medium temperature and finishing with cold air, lifting the roots with your fingers,” he explains. This way, the hair will retain the volume from the roots and the movement that fine hair tends to demand so much for longer.

Cold air also works magic on curly hair that is also very prone to frizz. “The ideal is to use a diffuser, low speed and medium or gentle temperature, without moving the curls too much. In the end, a few seconds of cold air help maintain their shape and reduce frizz,” says Bogado. Although yes, with curly hair it is also extremely important to follow good care for curls such as the curly method, since as the hairdresser explains, frizz is not eliminated only with cold air, but requires hydration and finishing products.

Finishing working your hair with cold air has these benefits

The professional knows very well everything cold air can do to achieve a more perfect, salon-like finish. As a final step, use the cold air button:

  • Controls frizz much better: “It helps keep the surface of the hair more aligned and polished.”
  • Provides more shine: “Leaves hair looking brighter and healthier.”
  • Fixes the hairstyle: “Preserves the shape created with the dryer for longer.”
  • Improves softness: “Provides a silkier and more pleasant to the touch finish.”
  • Preserves movement: “Prevents hair from becoming stiff or matted.”
  • Protects sensitive hair: “Reduces heat exposure on fine, bleached or brittle hair.”
  • Maintains volume: “Helps fix raised roots without adding more temperature.”
  • Defines curls: “Fixes their shape and helps reduce frizz.”
  • Prolongs the result: “Cools the hair in the desired position so that the drying lasts longer.”
  • Creates a professional finish: “It's the finishing touch that gives that polished salon look.”

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Olivia Thompson
Olivia Thompson
I’m Olivia Thompson, born and raised in Wellington, New Zealand. As a lifestyle and travel writer at Latitude Magazine, I’m passionate about uncovering stories that connect people with new experiences and perspectives. My goal is to inspire readers to see everyday life – and the world – with fresh eyes.

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