Cristina Lobato, makeup artist: "After 50, rejuvenating your face is not about covering more but rather avoiding heavy skin products"

Posted on 4 June 2026

We already know that makeup has the power (even) to transform our face. The play of light and shadow, the techniques, the colors… all of this contributes to making us look more beautiful and yes, also, to making us look younger.

It is also true that makeup used incorrectly can generate the opposite effect, so there is nothing like going to professional makeup artists like Cristina Lobato to give us a few tips and tricks with which to achieve a rejuvenating effect on the face thanks to makeup.

Thus, the first thing he tells us, even before getting to work with makeup, is to hydrate the skin very well and, if possible, use a primer that helps us redefine expression lines. And, if we use these two products we already achieve a more juicy and healthy appearance on our skin before starting with makeup. Well, as we have said many times, good skin preparation is essential for makeup to look better.

And having said that, Cristina gives us four techniques that will be worth putting into practice because they are really interesting. Thus, first of all, to hide wrinkles, he suggests that, “after choosing a concealer with very light coverage, avoiding excess product to achieve the appropriate effect, with the help of a fine brush we will carefully fill in the wrinkles and expression lines and then proceed to blend the product by tapping with a sponge or the fingertips.” In this way, it ensures that we can hide them in a great way.

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Then we would have a firming effect technique that is none other than contouring and that can be a great ally when it comes to redefining the facial oval. We already know that there are many ways to do it and even science has told us which is the best way to do it.

Of course, according to Cristina Lobato, “to rejuvenate the face the key is to avoid heavy products or products with excess coverage. That is why it is preferable to avoid the use of concealers and perform the technique directly with the makeup base. It is advisable to use foundations antiage which have a smoothing and firming action that reduces expression lines and unifies skin tone.

At this point, in fact, we recommend having two different shades of makeup base: one that is most similar to your skin and another that is slightly darker. In this way, first we will apply the most natural base that is responsible for providing luminosity and then with a sponge we apply the darker tone on the sides of the nose from the beginning of the eyebrows to the fins, so that the effect is natural make sure to blend the contours well.

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And we continue to achieve a lifting effect on the cheekbones. We suggest “applying the blush at the highest point of the cheekbone towards the temple, avoiding adding color to the cheeks too close to the nose because this takes away their naturalness.” In fact, we recommend using natural pink or peach tones because they provide freshness and a healthy appearance.

Finally, to achieve smooth and fresh eyelids, he recommends “nude tones such as beige or vanilla on the mobile eyelid and darkening the crease or eye socket with a darker tone and, if possible, all matte because they are more natural.”

Now we just have to put these simple tips into practice and always be radiant.

Olivia Thompson
Olivia Thompson
I’m Olivia Thompson, born and raised in Wellington, New Zealand. As a lifestyle and travel writer at Latitude Magazine, I’m passionate about uncovering stories that connect people with new experiences and perspectives. My goal is to inspire readers to see everyday life – and the world – with fresh eyes.

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