María Nebrera, makeup artist: "To rejuvenate the face and avoid patches, apply the blush from the outside towards the cheekbone"

Posted on 16 October 2026

There are makeup products capable of transforming your face in a matter of seconds, and blush is undoubtedly one of them. With just a few touches we can achieve the desired good-looking effect because it provides immediate freshness to the face, highlights the cheekbones and softens the features.

Now, for the result to be natural and flattering, it is very important to take into account, in addition to the tone of the blush itself, the area in which we apply the product and the way in which we integrate it. Doing it well beautifies a lot, but if the application is not appropriate, it can harden the features and take away their naturalness.

The makeup artist María Nebrera, collaborator of the Catrice brand, has explained what is the best way to apply blush and what are the mistakes that must be avoided. For example, one of the most frequent that she points out is to start applying the product from the center of the cheeks.

What is sought with blush is to enhance natural beauty, which is why the expert recognizes that: “I love being told 'what a good face', and not 'how well you've done your makeup,'” she points out. With this statement we already have an idea of ​​the final finish that we must achieve so that the makeup is perfectly integrated, looks fresh and does not

The blush should be applied like this so that it looks natural

Something quite common when applying blush is to go directly to the cheeks and deposit the product there, blending towards the temples. But Nebrera recommends doing it another way. Instead of looking for the apple, it is much better to “work from the outside in,” explains the makeup artist.

This recommendation has a logic behind it. When we go with the brush directly towards a point, it deposits a greater amount of pigment in that place where it comes into contact with the skin. Therefore, if we start applying blush too close to the nose or in the central part of the face, the color can concentrate in a very visible area and deposit too much product in that area, making it more difficult to blend and integrate with the rest of the makeup.

Here the makeup artist's recommendation is to “rest the brush on the outer cheekbone and gently blend inward, without dragging excessively or applying pressure.” This way, when you bring the blush towards the cheeks, the effect will be more diffused and subtle, much more natural and elegant.

But if we have learned anything in recent years, it is the importance of placing the blush in the exact spot for an effect. push up. “It is better to work the blush in a more horizontal line than too inclined,” says María.

When you are going to put on your blush, don't smile

To find the exact spot to apply blush, many women smile to locate the roundest and highest point on their cheeks. This way of doing it is not always a success because “if you smile, the cheekbone goes up. When you stop smiling, the blush goes down and is no longer in place,” warns the makeup artist.

To prevent this from happening, the best way to do it is with your face relaxed, without making any gestures and looking for that strategic point where the blush looks best. “That area is the one that brings light to the face and lifts the gaze. Covering it with color does not always work,” he explains.

The important thing is that the color adapts to the facial structure, provides harmony and appears uniform and without artificial stripes. The most beautiful it looks is when the color seems to come from within and provides so much freshness that it makes the skin look even more beautiful.

The professional trick

As for blush tones, the expert says that she normally uses two shades of blush. Use the softest tone as a base and then apply a more intense tone where you consider the cheekbone has greater volume. With this technique you achieve results with greater depth but maintaining a light finish. This combination allows you to create depth without having to mark the features too much.

Something that María also likes to do is take advantage of the product that may have remained on the brush to go over other areas such as the nose or forehead. This enhances these areas without having to take more product and thus the touch is more subtle.

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Olivia Thompson
Olivia Thompson
I’m Olivia Thompson, born and raised in Wellington, New Zealand. As a lifestyle and travel writer at Latitude Magazine, I’m passionate about uncovering stories that connect people with new experiences and perspectives. My goal is to inspire readers to see everyday life – and the world – with fresh eyes.

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