Hairdressers and hair health experts agree: "The Nivea cream in the blue bottle is a great ally for dry hair, but not for oily hair which accumulates a lot of residue."

Posted on 23 August 2026

The Nivea cream from the blue can is on everyone's lips, and even more so now that in summer the skin needs so much hydration and is so exposed to different attacks, although we cannot forget that the experts have already clarified that the traditional Nivea is not an aftersun cream. But this mythical cream is not only limited to body use, but many go further and make the most of it as a hair mask.

We are talking about a very nutritious cream, with a creamy texture that forms a protective layer on the skin. It helps regenerate the skin, it is perfect for anti-aging facial massages, a great ally against stretch marks and to soften the roughest areas such as elbows and knees. This is an all-round product and that is why there are some users who have found its benefits as a hair mask and transform their hair.

It doesn't matter how many specific hair products to repair and nourish that are on the market, because the Nivea cream has flooded social networks showing that it even works to hydrate hair. As Ariel Medeiro, an expert in hair health, explained to the publication Woman: “Nivea cream is a great ally for dry or extra dry hair because it generates super good hydration, but always without touching the roots. From the middle to the ends. However, it is not recommended for oily hair which accumulates a lot of residue. Very fine hair is easily greasy and dirtier than normal, so in this case it is not correct,” he points out.

On the other hand, curl expert Conchi Arias has explained to the same medium that it actually doesn't make much sense to use a body cream for hair, since it has not been formulated for this function. “A body cream is formulated for the skin, not for the hair fiber. Skin and hair have very different needs: while the skin needs occlusion and superficial protection, the hair requires hydration, nutrition and active ingredients capable of interacting correctly with the cuticle,” explains the hairstylist.

What happens is that “applying a body cream to the hair can provide an immediate sensation of softness, but it is not designed to treat the hair specifically. The hair may momentarily look shinier or softer, but that effect disappears with washing and does not provide structural benefits in the medium or long term,” Conchi clarifies.

Furthermore, if there is something we have learned, it is that not all hair is the same, each one has its needs and not all will benefit from the same product. In this sense, the expert points out that: “In very thick, extremely dry or dehydrated hair, a specific improvement in the sensation of softness may be noticed. In fine hair, with a greasy tendency, sensitive scalp or curly hair, I do not recommend it at all: it can weigh it down, cause accumulation of waste and alter the balance of the scalp,” says Arias.

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Olivia Thompson
Olivia Thompson
I’m Olivia Thompson, born and raised in Wellington, New Zealand. As a lifestyle and travel writer at Latitude Magazine, I’m passionate about uncovering stories that connect people with new experiences and perspectives. My goal is to inspire readers to see everyday life – and the world – with fresh eyes.

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